Pandemic Boosts Hoosier Lottery Sales To Projected $1.7 Billion

The Hoosier Lottery is concluding a remarkable year of sales.

Sales of scratch-off tickets have seen a 27% increase from this time last year, according to the State Lottery Commission.

Sales of Powerball and Mega Millions have seen a 19% increase, coinciding with that jump.

The commission revealed those numbers at its meeting last week.

Despite the constantly changing circumstances throughout the pandemic, the Hoosier Lottery managed to maximize its fiscal year.

The Hoosier Lottery maintains a robust year.

A few months ago, the Hoosier Lottery issued an update for the first third of the budget year, which spanned from July to October of the previous year.

Briefly, things were going exceptionally well.

Sales of scratch-off tickets were at the forefront, reflecting a 31% increase from the previous year.

Sales exceeded $423 million in just a four-month period.

The momentum continued to gain strength heading into the holiday season.

The debut of the Hoosier Lottery’s “$10 Holiday Game” garnered some of their highest sales numbers ever.

The Hoosier Lottery successfully capitalized on the holiday momentum, as indicated by the latest batch of information, and managed to carry it into the spring.

Lottery ticket sales increase amid pandemic

COVID-19 is to thank for the sales spike in The Lottery.

Once the pandemic started, playing the lottery became the state’s only gambling option.

Gamblers turned their attention towards lottery tickets due to the absence of online sports betting in Indiana and the closure of casinos.

Naturally, the world gradually began to regain some semblance of normalcy.

Despite the increase in vaccinations and easing of pandemic restrictions across the state, the lottery still managed to maintain robust sales.

Despite the availability of other gambling options, many Hoosiers still choose to avoid public options with larger crowds.

The decisions made led to an increase in sales numbers and set a record-breaking year for the Indiana lottery.

The Hoosier Lottery is projected to close with sales exceeding $1.7 billion. This is anticipated to generate nearly $370 million in profits for the state of Indiana.

The final numbers will be confirmed once the current budget year concludes at the end of June.

This sales stretch has been extraordinary, but the lottery doesn’t anticipate it will continue indefinitely.

Expecting a dip in Hoosier Lottery

Sales may not soar as they did in the current cycle in the 2022 fiscal year.

The Hoosier Lottery anticipates a slight decrease in numbers as it will be functioning without the additional boost from the pandemic.

The company that operates the lottery in Indiana is actually IGT.

Melissa Pursley, Indiana Chief Operating Officer for IGT, is anticipating an 8% drop in sales for the coming year.

“We have planned for a reduction from the earnings of the previous year. We anticipate that our sales will be affected as Hoosiers start to have more opportunities for spending their entertainment money.”

If the Hoosier Lottery experiences another record year in 2022, it would be surprising.

Even so, the impressive sales figures from this year have clearly showcased Indiana’s passion for the lottery.

Even as more entertainment options return, Hoosiers will still continue to purchase tickets next year.

Photo by Dreamstime
Jake Garza Avatar
Written by
Jake Garza

Jake Garza is a U.S. Gambling Industry Analyst at Catena Media, focusing on Midwest sports betting and casino content. Before transitioning to the gambling industry, he was a professional sports writer, reporting on teams like the Cincinnati Bengals, Indianapolis Colts, and Indiana Pacers. Currently, Garza serves as the Managing Editor for Play Indiana and PlayOhio, having previously worked with renowned brands like PlayIllinois and PlayMichigan. Since 2019, he has been providing extensive coverage of the legal U.S. gambling industry, in collaboration with a team of journalists.

View all posts by Jake Garza